Hirschkäfer Distillery

Hirschkäfer, is a distillery located in the south of Germany, the black forest, home to the stag beetle which is where the name of the company was derived from. The distillery creates traditional cherry schnapps which is also found in the black forest. The overall idea was to create a modern schnapps bottle, using a petrol blue, white and gold colour palette. The main element is a hand-drawn stag beetle which is part of the logo and brand identity. In continuation, the logo uses a clean sans serif typeface which differentiates itself from the main illustration. A geometric pattern was created to contrast the organic hand done detailed illustrations at the front of the bottle, furthermore, by using a clear label it allows the viewer to see the patterning element at the back of the bottle. 

Diseño Gráfico/LaSalle College Vancouver/m59c17xdkj6yis517l0e4wq0w2hadz1k
Diseño Gráfico/LaSalle College Vancouver/bgir328a7unujs9vbsqr42yuigqvhtsl
Diseño Gráfico/LaSalle College Vancouver/3lepijd764haxworemwlvp8l6nttt84h
Diseño Gráfico/LaSalle College Vancouver/i0oohmm3bav37f7ku5o5k31pkeaazwgj
Diseño Gráfico/LaSalle College Vancouver/m59c17xdkj6yis517l0e4wq0w2hadz1k
Diseño Gráfico/LaSalle College Vancouver/bgir328a7unujs9vbsqr42yuigqvhtsl
Diseño Gráfico/LaSalle College Vancouver/3lepijd764haxworemwlvp8l6nttt84h
Diseño Gráfico/LaSalle College Vancouver/i0oohmm3bav37f7ku5o5k31pkeaazwgj