NAO- Final Project Concept Proposal

In my final year of study at LaSalle College, I participated in a final project that requires generating a business proposition to pitch to a panel of judges in competition with other teams from my graduating class. Along with my team members, I have created a business concept for a high-end women’s clothing line and wellness brand. My teammates and I went through the process of product development, creating a communications plan, developing our e-commerce/social media, conceptualizing the store layout, conducting financial planning, and creating an overall business plan for our concept.