Neon Party was created as a project assigned through LaSalle college. The goal was to create an exciting brand that represented pop music in its fullest. The visual identity created for Neon Party represents fun, vibrancy, and similarly to pop music, is inclusive to a large demographic. This electrifying design is bright, eye catching and fun. The neon bubble gum colour palette creates and aesthetic that combines both current graphic design trends and a retro feel. For this project, I used a combination of Adobe Illustrator, Photoshop, Indesign, After Effects, and XD.
website prototype designed on Adobe XD