BRAND MARKETING

Part 1: Promotional Video -You will partner with film students in order to create a promotional video -The video, when finished, should be approximately 1 minute long. -You will come up with the creative idea / story and share your vision with the film students assigned to you. Collectively, you will work closely with them to ensure they capture the feeling / essence of your brand. Part 2: Advertising -Prepare them for a magazine advertisement from your brand from Brand Strategy. You will decide the create direction. Part 3: Social media -Create a faux Facebook page for your brand (include some of the photos from your filming, etc.) -Choose 2-3 other social media marketing tools for your brand.

Fashion Marketing/LaSalle College Vancouver/3pgasm11m6dszdji4j1cr08zt0hicel3
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Other Credits

Video credit: Jordan Suedfeld & Emma Baker