During our third and final year at LaSalle in Fashion Marketing, students had the opportunity to use all the skills acquired throughout our courses in order to create a business venture idea. Choosing to focus on sustainability, my teammates and I created 4TH DIMENSION. The idea emerged from a desire to create something different by focusing on minimalizing waste and working with local talent. Our goal was to offer high-quality, locally crafted recycled garments that allow individuals to express themselves, and to encourage the community to stray away from fast fashion and to support local artists.
Due to the situation surrounding the COVID-19 pandemic, the E20 event was cancelled and we proceeded to record our final presentation using Zoom.