Marry Poppins is a trilogy of three classic tales about Mary Poppins written by Pamela Lyndon Travers. The re-branding design needed to address not only the nostalgic journey of the Banks children and their nanny, but also showcase the interesting lessons learned throughout their adventures. Each book represents a different lesson and adventure that comes from the magical nanny. The outer container adopts the elements of school and teaching as a part of the overall concept. Colour choices and visual elements are used to convey a traditional English theme.