Flint & Steel - Branding & Packaging Design

Flint & Steel is the branding for a survival food kit based on the Burning Man festival. This project covers branding and packaging design where food meets fashion. The essence of the festival comes from the representation of freedom and self-expression through art displayed in the middle of a desert in Nevada. People gather together for nine days to experience liberation from daily life by burning the collaborative artwork at the end. This packaging needed to represent these values and communicate the essence of the festival, the art, and the people. The inspiration for the design came from art cars and bikes. These are the most common pieces of art that can be found at the festival, acquiring any shape and colour and was the starting point for the original illustrations. The texture used in the illustrations was inspired by the sand of the desert, and the materials used for the packaging were based on the “leave no trace” rule. A charcoal paper was used as the base for the packaging as it can help start fires for the user to cook or participate in the event. The containers are pots, and the grilling bags are reusable. All of these elements contribute to a modern, fun and sustainable design.

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