Genesis

Genesis is a brand that focuses on expressing through clothing. Most core lines are going to be art pieces that are expressed from within. The other basic lines are going to be turning classic regular wear into inventive unique garments for consumers who are fashion-forward. The brand is going to collaborate with different artists. Branding through performance art, short film, and photoshoots. Genesis focuses on expressing in the most creative way possible.

Genesis Brand Strategy Book

The development of the brand Genesis, contains the brand's value, identity, packaging, mission statement, vision, and font.

Brand Analysis

Analytics of the brand's target market, brand positioning, and color and font.