GABBEH / PERSIAN RESTAURANT AND TEA BAR PACKAGING DESIGN

GABBEH is a new Persian restaurant located in North Vancouver, requiring a brand identity. The name comes from a type of Persian carpet. In ancient Persia, carpets were custom-made and hand-woven. Each tribe would have a particular design, so no two carpet patterns were identical. Over time, these carpets and their distinctive patterns became meaningful symbols of nomadic cultures. The carpets represent specific/complex lines of tradition, reflecting the history of Iran, its people and the environment.