Sorceress

𝘼 𝘽𝙍𝘼𝙉𝘿𝙄𝙉𝙂 𝙁𝙊𝙍 𝙑𝘼𝙉𝘾𝙊𝙐𝙑𝙀𝙍'𝙎 𝙉𝙀𝙒𝙀𝙎𝙏 𝙎𝙊𝘼𝙋 𝙎𝙏𝙊𝙍𝙀 | Sorceress is a natural handmade soap store located in Vancouver, British Columbia, that required branding for its in-house goods. The inspiration for the design came from Greek mythical sorceress “Circe”. The Ancient Greeks believed in magic and natural remedies to keep evil spirits away, attract love and summon physical strength. Circe was one of the Greek magicians who helped people overcome obstacles to happiness. The concept is to cure all sorts of infelicity and to enhance one’s life with Circe’s incantations. Each package’s concept represents a different power and spells. The vivid color and abstract illustration evokes a magical impression.