San Francisco is a city known for its iconic culture, progressive people and famous structures. A set of three printed postcards were created to encapsulated the quirkiness of San Francisco. Illustrations of the landmarks are done in a wonky style to bring through their unique charm. The desaturated color palette was selected to emphasize the age of these heritage landmarks. As well as the grain and the font choices were all influenced in the design process to present the age of the city.