El huaso

Wine beverage packaging, Brand identity, packaging design. “El Huaso” is a Chilean countryman and skilled horseman, that retains a particular place in Chile’s perception of its national identity. Each bottle has a different wine flavor associated to the paintings, Delicada Esencia is connected to the female Huasa with a Carmenere flavor: smooth and delicate, on the other hand, Calida Intensidad is connected to the male Huaso with a Malbec flavor: black plum and quite bitter. Blending them together makes the perfect mix, Pareja Perfecta with Cabernet Sauvignon and Merlot flavors: texture and mellowness. The container was made of wood, inspired by the rustic countryside houses around the beautiful wine valley landscape.

Diseño Gráfico/LaSalle College Vancouver/u7b3pdbbxtiji0vj23mq4ur5gppxc8nq
Diseño Gráfico/LaSalle College Vancouver/3mng2oe9qvxhkies535pophfu0h5x5sj
Diseño Gráfico/LaSalle College Vancouver/dyn72t08ij5nrxw5auqrzkp5xuv3lzcu
Diseño Gráfico/LaSalle College Vancouver/9bn0w1lmlkaltalgrm36t9egybz91lz8