Digital store layout

The store layout project focuses on designing a UX/UI digital store layout using adobe illustrator. Firstly, we created a concept for our brand, our target market, its value proposition and what kind of products we would be selling. We created moodboards to get a better idea of what we wanted the website to look like. We designed the logo for the brand, as well as the social media icons to fit our brands aesthetic. Finally, we designed 4 pages which are as followed: The homepage, "Shop the look" page, the product page, and the mobile version of the website.

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The homepage

"Shop the collection" page

Product page

Mobile version page