Wine Packaging Design

The story is about four noble Chinese plants: plum blossom, orchid, bamboo, and chrysanthemum, representing the four seasons. These four plants are well-known symbols for historical poets. The hopeful plum blossom represents Kuang Heng, he is hard-working and a model for young people to learn. The elegant orchid symbolizes Qu Yuan, his works are full of strong romanticism and local colors, absorb myths and legends, passionate, write more personal emotions and imagination. The brave bamboo represents Su Shi, most of his poems were unrestrained, which opened up a new path for the development of Song poetry. The courageous chrysanthemum symbolizes Tao Yuanming, expresses his inner feelings in his works, and opposes the formalism of creation. The main concept of this branding is about the poetry of flavors. One of the features of this product is poetry. This product is mainly flower wine, specially designed for foreigners who want to understand Chinese culture so that they can understand the meaning of the four Junzi and feel the meaning they represent. The customer's age range is between 20 to 60.

Diseño Gráfico/LaSalle College Vancouver/back of the bottles

back of the bottles

Diseño Gráfico/LaSalle College Vancouver/booklets of the poems

booklets of the poems