Samui Archipelago | City Branding

Samui Archipelago, including Koh Samui, Koh Tao, Koh Pha Ngan, and Ang Thong national marine park are located in the Gulf of Thailand. Samui is famous for diving and partying, and has been defined as Thailand’s second most popular vacation island. The concept of the logo is to represent the famous sunset scenery, a long-tail boat lays in front of the sun, combining these two elements to present the famous tourist attraction and a unique cultural object of Samui Archipelago. A set of ten icons were also created with the same design approach to bring a sense of cohesiveness to the brand.

Graphic Design/LaSalle College Vancouver/f51agfxydzbw0xhlrzepdyg2wvdxczzx
Graphic Design/LaSalle College Vancouver/tuoz2wchodszqsil4wlh8ojt39n1ci2o
Graphic Design/LaSalle College Vancouver/somytkxr4s0rdc6061msqwlx8k7wz5mn
Graphic Design/LaSalle College Vancouver/92sm7za37v6x1wn0v1j0u2ja6xku7l3j
Graphic Design/LaSalle College Vancouver/w7bsruozgba0a1ccc5s350rhzfldwz40