Multiple Sclerosis Society/ Public Awareness Campaign

Public Awareness Campaign

This ad campaign for

This ad campaign for the MS Society is to raise awareness of the problems of this negative disease. The challenge of this design is to create a visually arresting image that will grab the viewer’s attention to the issue. There are two ad variations: one is about the eyes and brain problems; the second illustrates the nerves affected. The illustrations on each poster uses an eye-catching geometric style with bold strokes that stand out against a simple background