On Thursday, October 26, students and employees of LaSalle College Montréal and Inter-Dec College wore their jeans in support of academic perseverance and literacy amongst youth from here and abroad!
To participate, students had to contribute $5, and the employees, $10.
$2,000 in Parasuco gift cards were distributed amongst the participants.
They could earn an extra chance to win by sharing a picture of them wearing their denim on Instagram or Facebook using the #LCIEDUCATION hashtag, either at the kiosk at the entrance of the College or in front of the LCI Education Foundation selfie wall (sixth floor).
Three fashionistas also won a prize for the best denim look, determined by our experts jury: Lolitta Dandoy (Fashion is Everywhere blog founder), Salvatore Parasuco (Parasuco Jeans founder) and Claude Laframboise (fashion expert for Clin d'oeil, Fashion Magazine, LOULOU, Mariage Québec and more).
